„Leadership is turning ambitions into vision, strategy and plan while honoring the struggle and bringing fairness and joy"

Steffen Niehues


"Leadership and High Performance start with changing habits. In business it is often called professionalism ;)"

Steffen Niehues


"Leadership and High Performance are a Lifestyle, in Business and in Private Life"

Steffen Niehues




Steffen Niehues Business Consulting

Strategy and Leadership for Digital Business | General Manager | Executive Consultant | CTI Coach

  • Executive Interim Mgmnt. and General Manager (GM) roles for Software and technology firms
  • Leadership and analysis of merger & acquisition (M&A) scenarios
  • Professional business & leadership coaching services (High Performance Coach/High Performance Institute, Co-Active Coach/CTI, MindMapping Coach/ThinkBuzan)
  • Strategy mind mapping and idea incubation, industry thought leadership


Informatica Corporation- VP & General Manager, Cloud Data Services

Senior Executive and General Manager (GM) overseeing all business operations for the AddressDoctor GmbH subsidiary of Informatica, which provides Cloud and on-premise software products for address cleansing with a global and market leading footprint.

  • 3.5x growth in 4 years
  • Expanded footprint in Enterprise Market, securing multiple Blue Chip accounts
  • Successful product extension via acquisition to form "Cloud Data Services" business unit in 2014

Microsoft Corporation – Business Development / Technical Sales Manager (EMEA)

Directed organization dedicated to business development and technical sales across the EMEA market for Microsoft. Led partner development and new product release programs. Managed engagement with CTO and partner stakeholders to design product strategies and ensure successful market execution.

  • Drove channel sales by rapidly expanding Microsoft’s ISV partner network throughout 12 Western European countries in the EMEA market
  • Fostered uptake of Microsoft solutions to replace key competitors, growing regional market share
  • Attained ISV buy-in for Microsoft platform by creating value-added vertical solution strategy


Microsoft Corporation – Product Manager

Product Manager that started with Navision, which Microsoft acquired in 2002, to coordinate product development, product management, marketing, and support for the Axapta / Microsoft Dynamics AX product portfolio. In 2003, promoted into a product management role for ERP and CRM system implementation methodologies.

  • Oversaw a 10-person team of product developers, product specialists, and product support professionals
  • Facilitated the design of methodologies and proven best practices for ERP and CRM platform implementations
  • Program Manager Industry Solutions: Design of ERP and CRM solutions for specific industries and market verticals
  • Managed product marketing and budget as well as the partner qualification and training program


Great Plains Software Germany – European Business Unit Manager ⎢ Head of Product Management ⎢ Head of Development

Co-Founded Great Plains Software Deutschland GmbH which became an International Alliance Partner. Setup the company with the Managing Director and grew the team to 18. Responsible for eEnterprise ERP system: localization, 3rd party development, coordination with Great Plains Software US.

  • Recruitment/management of key development/reselling partners. Goal: rapid development of critical/market compliant ERP functionality
  • Successful acquisition and integration of a German based competitor in 1999
  • Sold the company to Great Plains Software US (Fargo, ND) in 2000

After acquisition: promoted to head of product management for all ERP and CRM product lines, later to European Business Unit lead. Responsible for a team of 50 with full Profit/Loss (P/L) responsibility.